Understanding Adsense Channels

Adsense Channels allows us to understand:

• What amount of revenue that each of our websites are generating 
• What amount of revenue particular pages or sections within one website are generating 
• You can setup channels inside your Adsense account which will enable you to track where your Adsense clicks are coming from. 

There are two types of channels:

1. URL Channels

understanding this consider the following example provided by Google: example.com track all pages across all subdomains sports.example.com track only pages across the 'sports' subdomain sports.example.com/widgets track all pages below a specific directory sports.example.com/index.html track a specific page

2. Custom Channels

 Custom Channels allows you to track the performance of a particular ad or group of Ads that you have generated, by placing a channel id all those Ads that you want to group and track.